Paulo Dourado
Product Designer · UX Strategist · Data-Driven Problem Solver
Product Designer · Cross-team
ATTRUS
Leading the design and evolution of the ATTRUS client platform, focused on simplifying complex cross-border financial operations for global companies operating in Latin America. Responsible for the end-to-end product design process — from discovery and research to interaction design and delivery — working closely with Product, Engineering, and Operations.
- Designing the new ATTRUS Portal, redefining the platform experience to improve transparency, usability, and operational clarity
- Conducting user research, stakeholder interviews, and competitive benchmarking to identify product opportunities and improve key workflows
- Designing complex financial flows including pay-ins, payouts, FX, settlements, accounts, and transaction management
- Defining information architecture, product structure, and interaction patterns for a scalable financial platform
- Collaborating closely with engineering teams to accelerate delivery using AI-assisted development workflows, significantly reducing front-end implementation time
- Contributing to product discovery, feature prioritization, and product strategy discussions
Working in a highly complex fintech environment involving multi-currency operations, regulatory constraints, and cross-border payment infrastructure across Latin America.
Swile Brasil / Vee Benefícios
4 years 7 months · 3 progressive roles
Product Designer · Employee Squad
Jul 2023 — Mar 2025Acting as Product Designer and UX technical reference for the "Employee" user journey — the physical card and mobile app (iOS & Android). Built solutions alongside real users through research, collaborating with PMs and business areas, and drove product evolution through workshops and strategic rituals.
- Mobile UX (iOS & Android), using and contributing to the evolution of the Design System
- User research: usability testing, interviews, and surveys to understand problems and needs
- Redesign of the payments journey, improving bill payment, bank transfer, reimbursement, and KYC flows
- Salesforce CRM optimization, reducing operational costs and improving Sales team efficiency
Product Designer · Cross-team
Mar 2021 — Jul 2023Acted as Product Designer across all Swile product areas and served as UX technical reference for the expansion of the UX and Product discipline in Brazil, structuring processes and aligning local strategy with the French headquarters.
- Led the company rebrand, updating the experience across all products in Brazil
- Scaled the UX team from 1 to 4 designers, and contributed to hiring the first Product Managers
- Structured UX processes and culture, strengthening collaboration between Design, Product, and Engineering
- Strategic alignment with the French HQ, ensuring adaptation to the Brazilian market
Product Designer · Início na Swile (formerly Vee Benefícios)
Sep 2020 — Mar 2021Brought in to lead the redesign of the Vee Benefícios app and, as the company's first full-time UX Designer, played an essential role in establishing UX culture and consolidating design as a strategic pillar.
- Complete redesign of the app and creation of the first Vee Benefícios Design System
- In-depth user research: interviews, surveys, and usability testing
- Strengthened cross-team collaboration through rituals and process dynamics
- Influenced the creation of the Product area, building a solid relationship with Engineering
- Adapted to a new organizational context following Vee's acquisition by Swile, opening strategic new challenges
Product Designer
Executive Educação Continuada
Worked on the development of apps and serious games, conducting user research, information architecture, prototyping, and usability testing to create intuitive, effective experiences.
- User research to ground design decisions
- Prototyping and flow structuring
- Usability testing to validate interactions
- User-centered serious game development
Responsible for designing solutions and improvements for internal software developed for Caixa Econômica Federal — ensuring solutions met real user needs and business objectives. Products that impacted hundreds of thousands of users.
UI/UX Designer
PrismaFS
Developed interfaces for online courses for Itaú and Zurich brands, ensuring an intuitive and functional user experience. Also played an active role in remote team management, ensuring quality of deliverables and deadlines.
- Interface creation and refinement for online courses, ensuring usability and accessibility
- Remote team management: alignment, quality control, and deadline adherence
- Collaboration with stakeholders, translating business needs into effective visual solutions
UX/UI Designer
Executive Educação Continuada
Worked on smartphone and tablet app projects for executive education and training. Conducted UX Design phases including audience research using focus groups and interviews, prototyping with real users, A/B testing, Lean UX, and app testing metrics.
- Webdesigner · Universidade SalvadorJun 2014 — Oct 2014
- UX Designer · Sweep Marketing TecnológicoJan 2013 — Jan 2014
- Webdesigner · Novus TiAug 2011 — Dec 2012
- Visual Designer · Executive Educação ContinuadaOct 2009 — Dec 2010
- Webdesigner (Internship) · INSIX Soluções InteligentesJun 2008 — Nov 2008
Design de Comunicação Visual · Graphic Design
Universidade Salvador
2007 — 2010MBA · Marketing and Branding
Universidade Salvador
2011 — 2013Especialização · Game Design
UNEB
2015 — 2016- UX Metrics 2.0 · Product Analytics
- Digital Product Leadership
- UX Design Process: Empathize, Define & Ideate
- Digital Customer Discovery on Lean Track
- Design Leadership in Action Canvas
- Design System & Ops Training
- UX Research
- UX Writing
- AI & UX InnovationIn progress
- PortugueseNative
- EnglishProfessional
- SpanishBasic
- FrenchBasic